RELATIONSHIPS BETWEEN THEATERMAKERS ACROSS OUR GREAT STATE.
Our Mission
BUILD
RAISE
NATIONAL AWARENESS ABOUT WISCONSIN'S THRIVING THEATER ECOSYSTEM.
ENCOURAGE
THE PRODUCTION OF NEW PLAYS AND MUSICALS.
DEVELOP
AUDIENCE ENTHUSIASM AROUND NEW WORKS.
WE BELIEVE
We believe all of Wisconsin is a stage
from the tip of Door County to the state line,
from city streets to small towns,
from long-standing institutions to bold new voices.
This place holds us.
This place gathers us.
This place has always been making theater.
We believe in the power of new work.
In stories still becoming.
Stories that ask better questions than answers.
Stories that challenge us, stretch us, and invite us to be more present,
more curious,
more human.
We believe new work is how theater stays alive.
How it responds to the world as it is
not as it once was.
New stories help us practice empathy,
imagine possibility,
and rehearse the kind of future we want to live in.
We believe these stories deserve time, care, and brave rooms.
They deserve collaborators who listen deeply.
Audiences willing to lean in.
And communities that understand that growth rarely comes from playing it safe.
We believe in bold ideas.
In artists who take risks.
In theaters that open their doors to possibility.
We believe collaboration makes the work stronger.
That when theaters work together, communities thrive.
And together,
we build an ecosystem that sustains creativity, creates jobs,
and affirms that art is essential, not optional.
We believe World Premiere Wisconsin is an invitation.
To artists.
To audiences.
To partners and supporters.
To champion new voices.
To invest in imagination.
To step into a yearlong celebration of what’s possible when we make room for new work.
And above all, we believe this:
When we support new work,
we don’t just build better theater
we build better humans.
BOLD IDEA. LOCALLY BREWED.
World Premiere Wisconsin Festival is an expression of our pride for the great works of theater created right here in our great state. A thriving theater ecosystem creates jobs. It drives the local economy. A vibrant art scene is often lauded as an incentive by businesses encouraging future employees to come work for them. And if each of our companies’ survival post-pandemic is a testament to anything, it’s that what we do is vital to those who work and play in Wisconsin, from the tip of Door County to the state line.
2023 REFLECTION DECK
Take a look at all of the successes of our ground-breaking inaugural statewide festival by viewing our 2023 Reflection Deck.